Category: Social Media

REGISTER: YouTube hosts first virtual YouTube Black Africa Creators Week

David Alonge

YouTube is this week (Monday 23 to Friday 27 November) holding its first virtual YouTube Black Africa Creators Week, a week dedicated to engaging, educating and inspiring African creators to grow on the platform. Highlights of the 1-week program include expert-led masterclasses covering topics like assessing channel performance and engaging a community, and understanding YouTube’s monetisation policies, among others. The programme also includes a creator spotlight talk with Mark Angel, Africa’s most subscribed endemic creator, YouTube training courses, and peer-driven open conversations aimed at improving creator collaboration and knowledge sharing.…

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FireForFire: Twitter hires famous hacker to head its cyber security

Business Metrics
Twitter reactivates NCC’s twitter account

By David Alonge  ______________ Twitter has appointed a famous American hacker Peiter Zatko, popularly known as ‘Mudge’, as its new head of cybersecurity. The appointment comes a few months after the biggest cybersecurity crisis hits the social media giant where prominent accounts were hacked. Recalled that in July 2020, Twitter was hacked by a group of young hackers who gained access to internal tools, publishing messages from the accounts of prominent people including Elon Musk, Bill Gates and the current president-elect of the United State, Joe Biden. In an exclusive interview…

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WhatsApp introduces shopping button to boost e-commerce

Business Metrics
WhatsApp introduces shopping button to boost e-commerce

By David Alonge WhatsApp Business has introduced a shopping button in its business chats to maximize e-commerce activities within the platform The newly added shopping button is said to facilitate easy payment and transaction between businesses and customers using the chatting service on daily basis As explained by WhatsApp, “Now you can easily discover something you’d like to buy from your favorite business by tapping on the new shopping button at the top of chats.” Similar to the new Shop options on Instagram and Facebook, the WhatsApp shopping button takes…

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TikTok rival, Triller, explores a SPAC deal to go public

Banjo Olaniran

Triller Inc, a budding competitor to popular short-video app TikTok, is in discussions with blank-check acquisition companies about a merger which would take the U.S. social media company public, according to people familiar with the matter. The deal would come as Triller seeks to capitalize on TikTok’s woes. U.S. President Donald Trump’s administration has ordered TikTok’s Chinese parent ByteDance to divest the app, citing concerns that the data of U.S. citizens could be accessible to China’s Communist Party government. TikTok has sued the U.S. government to stave off a ban…

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YouTube announces $100m Black Voices Fund for Nigerian artists, creators

Omobayo Azeez

YouTube today announced that artists and creators from Nigeria can apply for grants from its Black Voices Fund. The global $100m fund will, over the next three years, offer support to Black artists and creators so that they can thrive on YouTube. Interested artists and creators can apply for funding here, YouTube said in a statement on Thursday. The Black Voices Fund, says Alex Okosi, MD, emerging markets, YouTube EMEA, will invest with the intention to “present fresh narratives that emphasise the intellectual power, authenticity, dignity and joy of Black…

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